5th June Essentials of Marketing and Strategy Trial Class
Thursday, June 5 2025
18:30 - 20:00 (SGT)
Acquire tips on becoming a more effective leader through a GLOBIS Asia Campus Trial Class experience! Learn practical business skills to take the first step towards a life-changing experience.
GLOBIS Asia Campus (Singapore) will be offering Essentials of Marketing and Strategy in the July 2025 term.
The main objective of this course is to establish a systematic understanding of strategy and marketing.
The key outcome is to enhance students’ ability to make decisions about marketing and strategy from a manager’s point of view. Students will learn about the role of strategy and marketing in corporate management, as well as basic frameworks and analytical methods through practical application to short cases.
Participants will engage in practical case studies and real-world applications to hone these skills, enabling them to take immediate action in their workplaces. No prior study is required—those interested are welcome to join a trial class to experience the course firsthand.
Overview
Date:
Thursday, June 5, 2025
Time:
18:30 - 20:00 (SGT)
Location:
Zoom Online (The URL will be provided to those who have registered)
Registration Fee:
Complimentary (Free)
Language:
English
Programme Schedule
18:15
Reception Start
18:30
Introduction
18:35
Essentials Marketing and Strategy Trial Class
19:35
Course Details & Application
19:45
Q&A
Jake Pratley
Jake Pratley currently oversees faculty and content development for the English MBA programs at GLOBIS University. In his decade-long experience in the education sector, he has played leading roles in global expansion and diversification for various products and services. He has led diverse teams, launched new products, and developed strategic partnerships with business, diplomatic, and educational institutions in Japan and worldwide.
In his prior role as head of student recruitment, Jake oversaw record growth of the English MBA programs at GLOBIS University, restructured strategies to adapt to the COVID-19 pandemic, and played a leading role in the successful launch of the Online MBA. Prior to this, he worked in public relations for a professional soccer club in Australia.
Jake holds a bachelor’s degree in journalism from the University of Queensland and an MBA from GLOBIS University, graduating with the Award for Academic Excellence in 2017.
